Business networking online to generate sales
I read stories like this one on social networking and have to ask...
can the average person (who isn't a master networker already) generate
sales leads or a new job from a social networking tool?
Not really. It takes just as much effort to use online networking tools
as it does just to nurture relationships off line. By going online we
miss a chance to connect as people and build relationships. I have around
100 people in my social network (via LinkedIn) but still I prefer to
connect with my network offline.
Like traditional networks, online social networks must be built on trust
and value to be effective. In either case, you can't replace credibility
lost, if you fail to use them correctly. Social networks seem at best
Rolodex replacements and at worst - time wasters.
A Few Social Networking Tools
Business networking is flourishing online.
Lead Generation Blog
essays / articles
The Right Time for Research: The Beginning. A pro-usability article.
An article on the infamous demise of boo.com and the impact of the innovative
design on success
specified the contents of this website are released under the Creative