Web-Marketing Magazine 

Measuring Blog Marketing

Many are the choices for marketers in the blogosphere. Reaching the audience is not an easy task but there are plenty of methods to test. Banner ads, contextual ad products, in-post sponsorships, or unique sole-sponsorship are the most frequent opportunities to got visibility from the blog readers. Actually blogs are read by 27 percent of U.S. Web users, according to the Pew Internet & American Life Project. It's good to know that you can track individual click, but it's also worthwhile to say that it'll not tell thw whole truth.
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